Web-to-Print for the past years has been looked at like a great companion for any type of printing. Whether it is litho, thermography, digital, web, short run, long run or transactional, web-to-print software has been paired to fit those models. Some of the most successful implementations of web-to-print technologies online have been attributed to the methods of printing above.
But what about silkscreen, embroidery, wide format and mainly variable printing? Variable printing or variable data printing in web-to-print storefronts has been a silent topic. And yet, web-to-print for variable printing is probably the most profitable type of w2p. Just imagine, your customer uploads their own data, sorts its own imagery, chooses it’s own mailing routes, proofs the entire job online and pays you premium money for having the ability to see text or images appear in an unusual format, that only web-to-print for VDP allows them to do.
Variable Printing and Web-to-Print should almost be as synonymous as web to print and business cards. Considering on a scale of anything that you could be printing utilizing web enabled order procurement technologies, VDP should be not only most profitable, but also most desirable, as not too many printers yet can offer that as a service, hence you will be able to charge a premium and not be afraid of the competition.
So, to keep with the spirit of top 5s, here is my list of
Top 5 reasons to offer web-to-print and variable printing online:
- Outsource the hardest part of the project to your client using web-to-print. Data sorting or providing you with clean data.
- Make more money where others can’t. VDP is still new to a lot of printers.
- Make more money with less effort. It is up to your customer to approve the creative online.
- Excellent way to get into fulfillment business. Get even more money from the same customer.
- Make more money from time on your press. It takes you just as long to print a pre-made VDP piece as a static one. Except you get to charge more for that piece.
Your comments are welcomed.
Slava Apel, CEO
Amazing Print Corp
905-738-9920
https://amazingprint.com
http://twitter.com/slavaapel
WATCH A QUICK DEMO
The entire process from landing on your site to finished design and processed payment can take as little as 3 minutes. The customer can choose a topic or search for the background, pick a text layout, fill in their information, add a backside if needed, add a QR code and proceed to checkout. Once the payment is processed you receive the full payment as well as a perfect print-ready PDF with bleeds.
Products
Publications
Amazing Print Tech has successfully facilitated millions of postcard, business card and stationery orders with its online printing technology since 1997. With a complete suite of web-to-print software applications, Amazing Print web2print software empowers printers with template based postcard, signage and business card printing software tools to effectively market, drive and close sales, rewarding its partners and customers with superior web to print technology and on-demand printing software support services. Behind more and more successful web storefronts, there is web-to-print software created by AmazingPrint development team.
Features
20,000+ Templates
50,000,0000+ Backgrounds
100+ PreBuilt products
Tracking orders
Has own shopping cart
Customizable website
Web Statistics Reporting
Ability to change Retail Prices
Choose the products you want to sell
View sales reports
New Features Automatically Upgrade
Unique website URL
WYSIWYG design engine
Control own Coupon codes
Ability to use your own merchant account
SSL Certificate Provided
Multiple Payment Gateways
Guest/Anonymous Checkout
Multiple Shipping Carrier Support
Dynamically Scalable Architecture
Optimized for Faster Page Loads
Responsive Web Design
Multi Language Support
Rename Products
Own shipping UPS/FedEx account
Customizable shipping rates
Collect own money
Integration into popular 3rd Party shopping carts
Create your own promotions/specials
Sign up Resellers through a Sign Up wizard
Give Away Reseller Websites
Control Wholesale Prices for Resellers
See reseller profit reports
Create templates for Resellers
Co-Manage Resellers Sebsites
3rd Party MIS integrations
Web to Print Storefront
Integrations
![]() Avanti |
![]() Docket Manager |
![]() MyOrderDesk |
![]() XMPIE |
![]() CRC Information Systems |
![]() PressWise |
![]() Estimator Corp |
![]() PrintSites2Go |
![]() PrintLogic |
![]() QuickBooks |
![]() RacadTech |
![]() Printing In A Box |
![]() UPS |
![]() FedEx |
![]() Canada Post |
![]() USPS |
![]() DHL |
![]() Australian Post |
![]() Moneris |
![]() PaypalPro |
![]() Elavon |
![]() PayFast |
![]() PayPal Standard |
![]() Authorise.net |
![]() Shopify |
![]() Open Cart |
![]() Magento Commerce |
![]() WOO Commerce |
![]() OS Commerce |
![]() Paypal |
![]() Infusionsoft |
![]() Constant Contact |
![]() Mailers Haven |
![]() Web CEO |
![]() Adobe Stock |
![]() Depositphotos |
![]() Dreamstime |
![]() Fotolia |